Wolters Kluwer—Sell Sheet Redesign
Print Collateral Redesign
This was a rush job. Wolters Kluwer wanted a refresh of their sell sheets but they didn’t want a departure from the graphics they were already using. They already went through a few different designers but couldn’t get the re-envisioned, clean look that they were looking for. Their response to my designs? “It was exactly what we were looking for.”
The new design not only elevated the look of their original print piece but t also strengthened their call to action and added an icon system to help differentiate their category features.
Specs: 4/4, 8 1/2×11, full bleed